All mentors

Andriy Yaroshenko


CEO, New Strategies Group

Founder and CEO of New Strategies Group. Experienced manager of highly complex Internet projects. Expert in such areas as Internet projects strategy development and implementation, monetization, marketing and management. In 2010 Andriy launched a startup for Ukrainian FMCG brand – social network for young moms, Svit Mam community. Here Andriy was responsible for strategy, marketing and product development. Within half a year this project became a leader in its segment. In 2011 the project has won a bronze prize at Digital Propeller 2011 Internet Award Ceremony.

In the past, Andriy was co-organizer of new media conference BlogCamp CEE, speaker, participant and organizer of the BarCamp movement in the CISR; organizer of seminars about Internet and its opportunities at EduCamp in Kyiv Universities. Speaker at professional conferences devoted to Internet business and advertising, such as eTarget, Marketing Directors Forum, Internet Marketing in Ukraine. Andriy obtained his higher economic education in Kyiv Trade Economic University. He studied marketing at the the International Institute of Business (IIB, Ukraine) based on the Chartered Institute of Marketing program (CIM, England).